Dossierspublics.com SEO Issues, Traffic and Optimization Tips

Dossierspublics.com

March 6, 2021 04:35:54 AM

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Search Engine Optimization

Headings

<H1>	<H2>	<H3>	<H4>	<H5>	<H6>
0	88	17	11	6	0

<H2> Interview </H2>
<H2> L’investissement d’impact, à la croisée du rendement et de l’environnement </H2>
<H2> Licenciements en vue chez Implenia </H2>
<H2> YVERDON (VD) : La machine à écrire dans tous ses états </H2>
<H2> Une application pour suivre les chantiers </H2>
<H2> Élection bicéphale au Parti Socialiste Suisse </H2>
<H2> Prix environnemental de l’économie </H2>
<H2> Neuchâtel renouvelle sa confiance en Kilian Stoffel </H2>
<H2> Fabio Regazzi prend la tête de l’USAM </H2>
<H2> Livia Leu Agosti : une femme de tête pour négocier avec l’Europe </H2>
<H2> Événement </H2>
<H2> Une aide-soignante engagée </H2>
<H2> Soirée de soutien à Céline van Till </H2>
<H2> Rentrée des entreprises 2019 </H2>
<H2> Articles </H2>
<H2> La Star du béton en 3D </H2>
<H2> Cahiers spéciaux </H2>
<H2> Environnement </H2>
<H2> L’environnement, un creuset fertile pour la formation </H2>
<H2> L’acier, matériau durable </H2>
<H2> 30e prix solaire suisse </H2>
<H2> Canton de Vaud </H2>
<H2> Pascal Broulis: “l’État doit être un catalyseur de projets” </H2>
<H2> Vaud+, la marque territoriale qui rayonne </H2>
<H2> Benoit Gaillard: la CGN, acteur de la durabilité dans le bassin lémanique </H2>
<H2> Afrique, Black to the Future </H2>
<H2> Akon and the City </H2>
<H2> Afrique: une force sous-estimée </H2>
<H2> Le Simplon célèbre ses 100 ans </H2>
<H2> La Star du béton en 3D </H2>
<H2> 30e prix solaire suisse </H2>
<H2> STEIMER DS SA : nouvelle direction, nouveaux horizons </H2>
<H2> Le futur Hôpital des enfants de Lausanne </H2>
<H2> Je m'abonne à Dossiers Publics </H2>
<H2> Message de succès </H2>
<H2> Économie & Finances </H2>
<H2> L’investissement d’impact, à la croisée du rendement et de l’environnement </H2>
<H2> PME: les solutions anti-covid </H2>
<H2> François Rohrbach, directeur général Suisse de Firmenich : le covid-19 a radicalement changé notre façon de vivre et de travailler </H2>
<H2> Afrique: une force sous-estimée </H2>
<H2> Réalisations & Architecture </H2>
<H2> La Star du béton en 3D </H2>
<H2> O’VIVES, où il fait bon vivre </H2>
<H2> Le futur Hôpital des enfants de Lausanne </H2>
<H2> L’acier, matériau durable </H2>
<H2> Politique </H2>
<H2> L’Amérique dans tous ses états </H2>
<H2> Le fédéralisme suisse au temps du coronavirus </H2>
<H2> Pascal Broulis: “l’État doit être un catalyseur de projets” </H2>
<H2> Dominique de Buman: “l’énergie est un des domaines les plus fascinants” </H2>
<H2> Mobilité & transports </H2>
<H2> Michel Joye face à de nouveaux défis </H2>
<H2> Benoit Gaillard: la CGN, acteur de la durabilité dans le bassin lémanique </H2>
<H2> La CGN surfe sur la vague verte </H2>
<H2> Greenmotion: le modèle électrique gagnant made in Vaud </H2>
<H2> Energie & environnement </H2>
<H2> 30e prix solaire suisse </H2>
<H2> David Eray (JU) : “Réfléchir aux conséquences futures de nos actions d’aujourd’hui ” </H2>
<H2> Jacques Melly (VS) : “L’air pur et l’eau saine sont des ressources vitales auxquelles nous prêtons attention depuis longtemps” </H2>
<H2> Laurent Favre (NE) : “Avec le RER, le développement du canton sera durable” </H2>
<H2> Société </H2>
<H2> PME: les solutions anti-covid </H2>
<H2> Jean-Dominique Michel: apprendre à mieux mettre à profit l’intelligence collective </H2>
<H2> Pascal Strupler: “ Un immense potentiel d’innovation s’est confirmé en Suisse” </H2>
<H2> Antonio Hodgers: construire «la ville en ville» est un moyen de préserver des espaces de nature intacts! </H2>
<H2> Culture & Histoire </H2>
<H2> Le Simplon célèbre ses 100 ans </H2>
<H2> Afrique, Black to the Future </H2>
<H2> Crise du covid-19 : la culture en danger ? </H2>
<H2> Lausanne et sa «Ficelle»: 130 ans de fidélité </H2>
<H2> Formation </H2>
<H2> L’environnement, un creuset fertile pour la formation </H2>
<H2> Toujours plus d’étudiants séduits par la formation à distance </H2>
<H2> La formation continue: gage de l’épanouissement professionnel </H2>
<H2> Coronavirus </H2>
<H2> Covid-19, un réveil brutal en Occident </H2>
<H2> Le CHUV au cœur d’une pandémie </H2>
<H2> Pascal Strupler: “ Un immense potentiel d’innovation s’est confirmé en Suisse” </H2>
<H2> Publireportages </H2>
<H2> Depuis 40 ans, TKSA accompagne les collectivités locales et les acteurs de l’assainissement </H2>
<H2> Turbo-fraise automotrice Zaugg-Rolba 500: économique et polyvalente </H2>
<H2> Le saviez-vous? </H2>
<H2> 8 solutions innovantes et insolites pour l’environnement </H2>
<H2> 8 infos insolites sur le covid-19 </H2>
<H2> 8 infos insolites sur le canton Vaud </H2>
<H2> Incrivez-vous à la newsletter ! </H2>
<H2> Recevez nos dernières news! </H2>
<H2> Message de succès </H2>
<H3> Le Simplon célèbre ses 100 ans </H3>
<H3> La Star du béton en 3D </H3>
<H3> Afrique, Black to the Future </H3>
<H3> Akon and the City </H3>
<H3> O’VIVES, où il fait bon vivre </H3>
<H3> Le futur Hôpital des enfants de Lausanne </H3>
<H3> L’environnement, un creuset fertile pour la formation </H3>
<H3> L’acier, matériau durable </H3>
<H3> L’armée s’installe à Aire-la-Ville </H3>
<H3> Enfin le bout du tunnel pour le transfert de la route au rail ? </H3>
<H3> Infographie: l’environnement en chiffres </H3>
<H3> Trait d’humeur </H3>
<H3> Infographie: le covid-19 en chiffres </H3>
<H3> Trait d’humeur </H3>
<H3> Infographie: l’évolution de l’épidémie par canton </H3>
<H3> Infographie: Vaud en chiffres </H3>
<H3> Infographie: les domaines d’application de la Smart City </H3>
<H4> Publicités </H4>
<H4> Interview vidéo </H4>
<H4> Publications récentes </H4>
<H4> Publicité </H4>
<H4> Infographies et dessins </H4>
<H4> Catégories </H4>
<H4> Publicité </H4>
<H4> Lire nos précédentes éditions </H4>
<H4> Archives </H4>
<H4> Rêmedia SA </H4>
<H4> Kit Média 2021 </H4>
<H5> David Eray (JU) : “Réfléchir aux conséquences futures de nos actions d’aujourd’hui ” </H5>
<H5> Béatrice Métraux (VD) : “Nous avons investi plus de 1,3 milliard de francs pour le climat ” </H5>
<H5> Jean-François Steiert (FR) : “Le canton de Fribourg est l’un des premiers cantons à avoir effectué un bilan carbone complet ” </H5>
<H5> La technologie au service des aînés </H5>
<H5> STEIMER DS SA : nouvelle direction, nouveaux horizons </H5>
<H5> Afrique, Black to the Future </H5>

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Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an H1 tag, never include more than one per page. Instead, use multiple H2 - H6 tags.

Google Preview

Dossiers Publics - Magazine & Site Suisse d'information

dossierspublics.com/

Dossiers Publics est le magazine de tous les enjeux publics. Avec une expérience de plus de 40 ans, nous sommes un acteur majeur de la presse BtoB romande.

This is an example of what your Title Tag and Meta Description will look like in Google search results.
While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Alt Attribute

We found 91 images on this web page

5 ALT attributes are empty or missing.

https://dossiers-publics.ch/wp-content/uploads/2020/05/ad_Karcher_1080_325.jpg
https://dossiers-publics.ch/wp-content/uploads/2020/04/Screens2.png
https://dossiers-publics.ch/wp-content/uploads/2020/11/TKSA_Publi_0.jpg
https://dossiers-publics.ch/wp-content/uploads/2020/05/Zaugg_Publi_0.jpg
https://dossiers-publics.ch/wp-content/uploads/2020/11/8solutions3.jpg

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Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.

Keywords Cloud

dans35
pour32
plus23
décembre14
tous11
avec11
été11
fait11
sont11
publics10
depuis10
s’est9
suisse9
star9
dossiers8

This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords	Freq	Title	Desc	<H>
dans	35
pour	32
plus	23
décembre	14
tous	11
avec	11
été	11
fait	11
sont	11
publics	10
depuis	10
s’est	9
suisse	9
star	9
dossiers	8

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This table highlights the importance of being consistent with your use of keywords.
To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.

Text/HTML Ratio

HTML to Text Ratio is: 13.46%

Text content size	27224 bytes
Total HTML size	202204 bytes

Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.
A higher code to text ratio will increase your chances of getting a better rank in search engine results.

GZIP compression

Wow! It's GZIP Enabled.

Your webpage is compressed from 197 KB to 35 KB (82.2 % size savings)

Gzip is a method of compressing files (making them smaller) for faster network transfers.
It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

IP Canonicalization

No your domain IP 84.16.66.164 does not redirect to dossierspublics.com

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

XML Sitemap

Good, you have XML Sitemap file!
http://dossierspublics.com/sitemap.xml

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

Robots.txt

Good, you have Robots.txt file!
http://dossierspublics.com/robots.txt

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.

URL Rewrite

Good, all URLs look clean and friendly

Your site's URLs contain unnecessary elements that make them look complicated.
A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords.
Clean URLs are also useful when shared on social media as they explain the page's content.

Underscores in the URLs

Great, you are not using underscores (these_are_underscores) in your URLs

Great, you are not using ?underscores (these_are_underscores) in your URLs.
While Google treats hyphens as word separators, it does not for underscores.

Embedded Objects

Perfect, no embedded objects has been detected on this page

Embedded Objects such as Flash. It should only be used for specific enhancements.
Although Flash content often looks nicer, it cannot be properly indexed by search engines.
Avoid full Flash websites to maximize SEO.

Iframe

Perfect, no Iframe content has been detected on this page

Frames can cause problems on your web page because search engines will not crawl or index the content within them.
Avoid frames whenever possible and use a NoFrames tag if you must use them.

Domain Registration

Exactly how many years and months

Domain Age: 0 Years, 269 Days

Created Date: 9th-Jun-2020

Updated Date: 9th-Jun-2020

Expiry Date: 9th-Jun-2021

Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors). Consider buying a second-hand domain name.
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

WHOIS Data

WhoIs domain information can help you determine the proper administrator, billing and technical
contact information.

Domain Name: DOSSIERSPUBLICS.COM
Registry Domain ID: 2535616635_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.infomaniak.com
Registrar URL: http://www.infomaniak.com
Updated Date: 2020-06-09T09:46:20Z
Creation Date: 2020-06-09T09:46:14Z
Registry Expiry Date: 2021-06-09T09:46:14Z
Registrar: Infomaniak Network SA
Registrar IANA ID: 3240
Registrar Abuse Contact Email: abuse@infomaniak.com
Registrar Abuse Contact Phone: 0041228203541
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Server: NS31.INFOMANIAK.COM
Name Server: NS32.INFOMANIAK.COM
DNSSEC: signedDelegation
DNSSEC DS Data: 26681 13 2 9C42091F70FD13CECF4065A10821C83C7A723DC4605BAEAC0C0829BF51588196
DNSSEC DS Data: 26681 13 1 9B0116786953A877BC4881E3B85DC283D5EF05A0
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2021-03-05T22:49:07Z <<<
For more information on Whois status codes, please visit https://icann.org/epp
NOTICE: The expiration date displayed in this record is the date the
registrar's sponsorship of the domain name registration in the registry is
currently set to expire. This date does not necessarily reflect the expiration
date of the domain name registrant's agreement with the sponsoring
registrar. Users may consult the sponsoring registrar's Whois database to
view the registrar's reported date of expiration for this registration.
TERMS OF USE: You are not authorized to access or query our Whois
database through the use of electronic processes that are high-volume and
automated except as reasonably necessary to register domain names or
modify existing registrations; the Data in VeriSign Global Registry
Services' ("VeriSign") Whois database is provided by VeriSign for
information purposes only, and to assist persons in obtaining information
about or related to a domain name registration record. VeriSign does not
guarantee its accuracy. By submitting a Whois query, you agree to abide
by the following terms of use: You agree that you may use this Data only
for lawful purposes and that under no circumstances will you use this Data
to: (1) allow, enable, or otherwise support the transmission of mass
unsolicited, commercial advertising or solicitations via e-mail, telephone,
or facsimile; or (2) enable high volume, automated, electronic processes
that apply to VeriSign (or its computer systems). The compilation,
repackaging, dissemination or other use of this Data is expressly
prohibited without the prior written consent of VeriSign. You agree not to
use electronic processes that are automated and high-volume to access or
query the Whois database except as reasonably necessary to register
domain names or modify existing registrations. VeriSign reserves the right
to restrict your access to the Whois database in its sole discretion to ensure
operational stability. VeriSign may restrict or terminate your access to the
Whois database for failure to abide by these terms of use. VeriSign
reserves the right to modify these terms at any time.
The Registry database contains ONLY .COM, .NET, .EDU domains and
Registrars.

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WhoIs domain information can help you determine the proper contact for any domain listed in the Whois database.
A WhoIs lookup identifies the administrator contact information, billing contact and the technical contact for each domain name listing or IP in the WhoIs database.

Indexed Pages

Indexed pages in search engines

0 Page(s)

This is the number of pages that we have discovered on your website.
A low number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Backlinks Counter

Number of backlinks to your website

0 Backlink(s)

Backlinks are links that point to your website from other websites. They are like letters of recommendation for your site.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.

Usability

URL

http://dossierspublics.com
Length: 15 characters

Keep your URLs short and avoid long domain names when possible.
A descriptive URL is better recognized by search engines.
A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Favicon

Great, your website has a favicon.

Favicons improve a brand's visibility.
As a favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.

Custom 404 Page

Great, your website has a custom 404 error page.

When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links.
Creating your custom 404 error page allows you to minimize the number of visitors lost that way.

Page Size

197 KB (World Wide Web average is 320 Kb)

Two of the main reasons for an increase in page size are images and JavaScript files.
Page size affects the speed of your website; try to keep your page size below 2 Mb.
Tip: Use images with a small size and optimize their download with gzip.

Load Time

5.02 second(s)

Site speed is an important factor for ranking high in Google search results and enriching the user experience.
Resources: Check out Google's developer tutorials for tips on how to to make your website run faster.

PageSpeed Insights (Desktop)

43 / 100

Page Speed

Dossierspublics.com desktop website speed is slow. Page speed is important for both search engines and visitors end.

Enter your suggestion box message

Language

Good, you have declared your language
Declared Language: FR-FR

Make sure your declared language is the same as the language detected by Google
Also, define the language of the content in each page's HTML code.

Domain Availability

Domains (TLD)	Status
dossierspublics.net	Already Registered
dossierspublics.org	Already Registered
dossierspublics.biz	Already Registered
dossierspublics.io	Already Registered
dossierspublics.info	Available

Typo Availability

Domains (TLD)	Status
dosierspublics.com	Available
xossierspublics.com	Available
sossierspublics.com	Available
wossierspublics.com	Available
eossierspublics.com	Available

Email Privacy

Email address has been found in plain text!

We don't recommend adding plain text/linked email addresses to your webpages.
As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Safe Browsing

Something went wrong on the server. Please try again.

Safe Browsing to identify unsafe websites and notify users and webmasters so they can protect themselves from harm.

Mobile

Mobile Friendliness

Oh No! This page is not mobile-friendly.
Your mobile friendly score is 0/100

Mobile Friendliness refers to the usability aspects of your mobile website, which Google uses as a ranking signal in mobile search results.

Mobile View

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ??
Your website should look nice on the most popular mobile devices.
Tip: Use an analytics tool to track mobile usage of your website.

Mobile Compatibility

Perfect, no embedded objects detected.

Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements.
But avoid using Embedded Objects, so your content can be accessed on all devices.

PageSpeed Insights (Mobile)

19 / 100

Page Speed

Dossierspublics.com mobile website speed is slow. Page speed is important for both search engines and visitors end.

Enter your suggestion box message

Technologies

Server IP

Server IP	Server Location	Service Provider
74.208.236.241	Switzerland	Infomaniak Network SA

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Speed Tips

Tips for authoring fast-loading HTML pages:

Too bad, your website has too many CSS files.

False

Too bad, your website has too many JavaScript files.

True

Perfect, your website doesn't use nested tables.

False

Too bad, your website is using inline styles.

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings.
???By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.
Conversion rates are far higher for websites that load faster than their slower competitors.

Analytics

Perfect, We detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website.
You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

W3C Validity

W3C not validated

W3Cis a consortium that sets web standards.
Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.

Doc Type

Your Web Page doctype is HTML 5

The Doctype is used to instruct web browsers about the document type being used.
For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Visitors

Estimated Worth

$60 USD

Just a estimated worth of your website based on Alexa Rank.

Traffic Rank

No Global Rank

A low rank means that your website gets a lot of visitors.
Your Alexa Rank is a good estimate of the worldwide traffic to your website, although it is not 100 percent accurate.

Visitors Localization

Your website is popular on following countries:

No data available

We recommend that you book the domain names for the countries where your ??website is popular.
This will prevent potential competitors from registering these domains and taking advantage of your reputation in such countries.

Link Analysis

In-Page Links

We found a total of 78 links including both internal & external links of your site

Anchor	Type	Follow
Voir tous	Internal Links	Dofollow
Voir tous	Internal Links	Dofollow
Voir tous	Internal Links	Dofollow
https://dossiers-publics.ch/	External Links	Dofollow
Interviews	External Links	Dofollow
https://dossiers-publics.ch/linvestissement-dimpact-a-la-croisee-du-rendement-et-de-lenvironnement/	External Links	Dofollow
https://dossiers-publics.ch/david-eray-ju-reflechir-aux-consequences-futures-de-nos-actions-daujourdhui%e2%80%8a/	External Links	Dofollow
https://dossiers-publics.ch/beatrice-metraux-nous-avons-investi-plus-de-13-milliard-de-francs-pour-le-climat%e2%80%8a/	External Links	Dofollow
https://dossiers-publics.ch/jean-francois-steiert-le-canton-de-fribourg-est-lun-des-premiers-cantons-a-avoir-effectue-un-bilan-carbone-complet%e2%80%8a/	External Links	Dofollow
Instantanés	External Links	Dofollow
https://dossiers-publics.ch/licenciements-en-vue-chez-implenia/	External Links	Dofollow
https://dossiers-publics.ch/yverdon-vd-la-machine-a-ecrire-dans-tous-ses-etats/	External Links	Dofollow
https://dossiers-publics.ch/une-application-pour-suivre-les-chantiers/	External Links	Dofollow
Nominations	External Links	Dofollow
https://dossiers-publics.ch/election-bicephale-au-parti-socialiste-suisse/	External Links	Dofollow
https://dossiers-publics.ch/prix-environnemental-de-leconomie/	External Links	Dofollow
https://dossiers-publics.ch/neuchatel-renouvelle-sa-confiance-en-kilian-stoffel/	External Links	Dofollow
https://dossiers-publics.ch/fabio-regazzi-prend-la-tete-de-lusam/	External Links	Dofollow
https://dossiers-publics.ch/livia-leu-agosti-une-femme-de-tete-pour-negocier-avec-leurope/	External Links	Dofollow
Événements	External Links	Dofollow
https://dossiers-publics.ch/une-aide-soignante-engagee/	External Links	Dofollow
https://dossiers-publics.ch/soiree-de-soutien-a-celine-van-till/	External Links	Dofollow
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